Beauty

A curated collection of 16 black and purple gothic nail designs, from ethereal fairy sets to sharp stiletto claws, featuring handmade press-ons that blend dark fantasy, elegance, and drama.

I swatched, wore, and stress-tested every black liquid lipstick Ulta carries—MAC, NYX, Maybelline, Juvia’s Place, and Ofra—to find which formulas deliver true payoff, real staying power, and zero betrayal.

Black and red is a classic color combo for gothic nails. These 16 designs feature claws, glitter ombré fades, and intricate nail art inspired by witchcraft, horror, and alt aesthetics.

Step into the world of gothic perfumes, where dark florals, smoke, incense, decadent gourmands, and ghostly musks weave tales of allure and mystery that you can easily take with you.

Tired of your white foundation being...not white enough? Patchy? Creasing to the high heavens? Learn the techniques required to create a flawless base for your gothic makeup.

Blue light from your screens is silently aging your skin. Learn how it damages collagen, causes hyperpigmentation, and the mineral sunscreens that actually stop it.

No gothic glam is complete without long, luscious lashes. These seven dramatic falsies will give your stare dark, irresistible power. 

Your face deserves better than sunburns and melting eyeliner. This summer kit rounds up heat-proof beauty essentials to keep your look intact.

From silky pencils to smudge-proof liquids, these drugstore eyeliners deliver bold pigment and long wear without the prestige price tag.